Cegedim Relationship Management and Primeum today announced that they have formed a joint venture to globally deploy the Primeum incentive and compensation solution through the Cegedim cloud infrastructure, with the resultant company named Primeum-Cegedim SAS. Cegedim Relationship Management is the Life Sciences industry’s leading global provider of Customer Relationship Management (CRM), Regulatory Compliance, Data and Marketing solutions.

Cegedim employs 8,200 people in more than 80 countries and generated revenue of €922 million in 2012.

Primeum is a leading provider of sales force incentive and compensation solutions.

Cegedim (Olivier Scarsetto, Anna Guillaume and Christelle Vivet) was advised by LL Berg (Olivier Abergel and Gaëlle Quillivic).

Primeum (Christophe Ventura and Yvon Prévot) was advised by LMBE (François Veuillot).